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HARDEE'S PRESS RELEASES

  • 7/1/14 8:00 am EDT

    Newest international Hardee’s unit opened June 23 in Astana, Kazakhstan

    CARPINTERIA, Calif.--(BUSINESS WIRE)--CKE Restaurants Holdings, Inc. (“CKE”), parent company of Carl’s Jr.® and Hardee’s®, has reached a significant milestone with the opening of its 600th international restaurant location. Opened on June 23 by franchisee The Caspian International Restaurants Company, a division of Kuwait Food Company, the opening of the Astana, Kazakhstan-based Hardee’s demonstrates the brand’s continued momentum and popularity worldwide. Aggressive globalmore...
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  • 6/19/14 8:00 am EDT

    Famous Made from Scratch Biscuits get cinnamon-sweetened makeover June 23

    CARPINTERIA, Calif.--(BUSINESS WIRE)--Carl’s Jr.® and Hardee’s® sweeten the morning one delicious bite at a time: introducing new Made from Scratch Cinnamon Pull-Aparts™, coming to Carl’s Jr. and Hardee’s June 23. The cinnamon-sugar breakfast treat features the chains’ award-winning Made from Scratch Biscuit dough, shaped into eight bite-sized pieces, rolled in cinnamon-sugar and baked together until golden brown and finished with a drizzle of icing. “Our famousmore...
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  • 5/21/14 8:00 am EDT

    New Big Chicken Fillet Sandwich features premium five-ounce chicken breast fillet served on a Fresh Baked Bun

    CARPINTERIA, Calif.--(BUSINESS WIRE)--Bow down to the Big Chicken. Today Carl’s Jr. and Hardee’s introduce the biggest chicken sandwich among all major fast food chains. Featuring a premium five-ounce chicken breast fillet seasoned in Southern spices, breaded and served on a Fresh Baked Bun with lettuce, tomato and mayonnaise, the Big Chicken Fillet Sandwich is available now at Carl’s Jr. and Hardee’s. A bacon and Swiss version of the Big Chicken Fillet Sandwich is also availablemore...
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  • 5/19/14 8:00 am EDT

    2014 fundraiser names Dream Foundation and USA Cares as national beneficiaries

    CARPINTERIA, Calif.--(BUSINESS WIRE)--CKE Restaurants Holdings, Inc., parent company to Carl’s Jr.® and Hardee’s® restaurant chains, kicks off its fourth annual Stars for Heroes™ fundraising campaign this week at participating restaurant locations. The program, which has raised more than $2.5 million since its inception, harnesses the compassion and generosity of its customers, franchisees and employees to rally behind the nation’s military veterans and families. Funds raisedmore...
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  • 3/18/14 10:12 am EDT

    X-Men superheroes star in ads for new Western X-Tra Bacon Cheeseburger and X-Tra Bacon, Egg & Cheese Biscuit in partnership with 20th Century Fox’s X-Men: Days of Future Past theatrical release

    CARPINTERIA, Calif.--(BUSINESS WIRE)--Behold the power of bacon! Superhuman appetites meet their match today at Carl’s® Jr. and Hardee’s® with the arrival of two new menu items that pack a mighty serving of bacon. Featuring four strips of crispy bacon, twice the bacon of their classic menu counterparts at Carl’s Jr. and Hardee’s, the new Western X-Tra Bacon Cheeseburger and X-Tra Bacon, Egg & Cheese Biscuit are available now at all participating Hardee’s and at Carl’s Jr.more...
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  • 2/19/14 8:00 am EST

    2014 Sports Illustrated swimsuit cover model Nina Agdal returns in new ad to promote the Charbroiled Atlantic Cod Fish Sandwich and Taco

    CARPINTERIA, Calif.--(BUSINESS WIRE)--Carl’s Jr.® and Hardee’s® announce two ways to savor the delicious flavor of Charbroiled Atlantic Cod with the Charbroiled Atlantic Cod Fish Sandwich and new Charbroiled Atlantic Cod Fish Taco. The premium fish sandwich is available today at all participating Hardee’s and Carl’s Jr. locations. The Charbroiled Atlantic Cod Fish Taco is also available today at all participating Carl’s Jr. locations and at all participating dual-branded Hardee’s/more...
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  • 1/3/14 8:29 pm EST

    First 500 guests win free food for a year at Chicagoland’s fifth Hardee’s to open in six months

    (BUSINESS WIRE)--Hardee’s: What:     A new Hardee’s® opens its doors 6 a.m. Saturday, Jan. 4, at 280 W. North Ave., West Chicago.   Whomore...
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  • 12/17/13 8:00 am EST

    Former Philadelphia wide receiver helps chains reintroduce Philly Cheesesteak Thickburger on new Fresh Baked Buns

    CARPINTERIA, Calif.--(BUSINESS WIRE)--Former Philadelphia pro wide receiver Terrell Owens will soon share the love for Philly’s most famous food item, the iconic Philly Cheesesteak, in a new ad for the return of the Carl’s Jr.® and Hardee’s® Philly Cheesesteak Thickburger® – the chains’ tribute to, and twist on, Philadelphia’s classic cheesesteak sandwich. Premiering later this month, the humorous new spot titled “Philly Love” will follow Owens down memory lane as he lightheartedlymore...
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  • 11/5/13 8:00 am EST

    Chains Once Again Raise the High-Quality Bar They Set for Fast-Food Burgers

    CARPINTERIA, Calif.--(BUSINESS WIRE)--More than a decade ago, Hardee’s® and Carl’s Jr.® proved fast-food consumers can get a burger that rivals sit-down restaurant offerings with the introduction of their 100 percent Black Angus Beef Thickburgers® and Six Dollar Burgers®. Now the chains have upped the ante yet again. Currently rolling out across the country, Carl’s Jr. and Hardee’s premium burger lines will soon be served on Fresh Baked Buns. The raw bun dough ismore...
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  • 10/23/13 9:00 am EDT

    Home of the 100 percent Black Angus Thickburger® and Made From Scratch Biscuits™ set to open Friday in Elk Grove

    ST. LOUIS--(BUSINESS WIRE)--Hardee’s® is continuing to expand in the Chicago area with a new restaurant in Elk Grove Village set to open Friday. A series of Hardee’s Chicagoland openings by franchisee Frontier Star, LLC began this summer with new Hardee’s restaurants in Bolingbrook and Midlothian. Other Chicago market openings are scheduled. The new restaurant in Elk Grove will open its doors at 6 a.m. Friday at 1551 S. Busse Road, offering Hardee’s innovativemore...
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