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HARDEE'S PRESS RELEASES

  • 5/14/12 2:12 pm EDT

    New Restaurant in Loves Park Tops Hardee’s Domestic Sales Mark in First Week

    ST. LOUIS--(BUSINESS WIRE)--Burger lovers in Loves Park, Illinois wasted no time welcoming Hardee’s® back into the community last week. The newly opened Hardee’s in the Rockford area set a company sales record in its opening week in Loves Park, topping the previous Hardee’s domestic sales mark at a Sioux Falls, South Dakota restaurant in October 2010. “We knew the people of Loves Park missed Hardee’s and were excited for the new opening but this surpassed ourmore...
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  • 5/8/12 8:05 am EDT

    Promotional program includes ad campaign, “Amazing” food items and more

    CARPINTERIA, Calif.--(BUSINESS WIRE)--CKE Restaurants, Inc., parent company of Carl’s Jr.® and Hardee’s® restaurants, and Sony Pictures Entertainment today announced a promotional marketing program for the theatrical release of The Amazing Spider-Man, in theaters July 3, 2012. The upcoming promotion for The Amazing Spider-Man in Carl’s Jr. and Hardee’s restaurants across the country will include an array of advertising, fan events, still secret Spider-Man-themed food items, in-more...
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  • 4/23/12 9:48 am EDT

    2012 Fundraiser Names The Mission Continues and USA Cares as National Beneficiaries; Aims to Surpass $1 Million Mark for Second Year

    CARPINTERIA, Calif.--(BUSINESS WIRE)--CKE Restaurants, Inc., parent company to Carl’s Jr.® and Hardee’s® restaurant chains, launches the Stars for Heroes™ fundraising campaign this week at participating restaurant locations. Following a successful inaugural program, the 2012 campaign hopes to again harness the national reach of both brands and the generosity of its customers, franchisees and company employees to rally behind the nation’s military families and veterans. Funds raisedmore...
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  • 2/22/12 8:02 am EST

    Sports Illustrated Swimsuit Edition Cover Girl Kate Upton Sizzles in Spicy TV Commercial

    CARPINTERIA, Calif.--(BUSINESS WIRE)--Carl’s Jr.® and Hardee’s® just made a spicy new addition to the brands’ burger menus with the reinvention of an all-American favorite – the Southwest Patty Melt. A spicy twist on a classic burger, the new Southwest Patty Melt features a charbroiled beef patty, with sliced jalapeños, grilled onions, pepper-Jack cheese, and spicy Santa Fe sauce, all on grilled sourdough bread. The Southwest Patty Melt is available now at all Hardee’s and Carl’s Jrmore...
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  • 1/23/12 8:00 am EST

    A diner breakfast classic now available at a fast food place

    ST. LOUIS--(BUSINESS WIRE)--A country fried steak ladled with sausage gravy has been a stick-to-your-ribs breakfast staple for generations, but has rarely, if ever, found its way onto fast food menus…until now. Starting today, Hardee’s® is introducing the Country Fried Steak ‘N’ Gravy Breakfast Platter, complete with a breaded beefsteak smothered in sausage gravy, Hash Rounds®, eggs and a famous Made from Scratch™ Buttermilk Biscuit. “Hardee’s has had amore...
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  • 11/21/11 8:00 am EST

    Chain launches new Hand-Breaded Buffalo Chicken Tenders and Sandwich heated up by Frank’s RedHot Sauce

    ST. LOUIS--(BUSINESS WIRE)--Hardee’s® is turning up the heat this holiday season and expanding its popular line-up of Hand-Breaded Chicken Tenders™ and Chicken Fillet Sandwiches with the new Buffalo-flavored options. Now available at all Hardee’s locations, the Chicken Tenders and Chicken Fillet Sandwich are freshly prepared, battered and breaded by-hand in each and every restaurant throughout the day, then dipped in Frank’s® RedHot® Sauce, the original, and still the bestmore...
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  • 9/20/11 8:08 am EDT

    A steakhouse-inspired burger without the steakhouse price

    CARPINTERIA, Calif.--(BUSINESS WIRE)--Evoking the kind of burger offered at upscale steakhouses, Carl’s Jr.® and Hardee’s® today announced their newest creation, the Steakhouse Burgers. The Six Dollar Burger® and Thickburger® versions of the Steakhouse Burgers feature a charbroiled, 100% Black Angus beef patty with A.1.® steak sauce, crumbled blue cheese, crispy onion strings, Swiss cheese, lettuce, tomatoes and mayonnaise all on a seeded bun, and aremore...
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  • 7/25/11 8:00 am EDT

    Guests can win BIG with My Coke Rewards points and food prizes

    ST. LOUIS--(BUSINESS WIRE)--Hardee’s® has once again partnered with Coca-Cola to make everyone a winner – not just once, but twice. To follow-up the smashing success of last year’s program, this year’s campaign will have even BIGGER winners – including two who will walk away with $5,000 gift cards from a major electronics retailer! The My Coke Rewards® campaign launches today at participating Hardee’s restaurants. With each purchase of a largemore...
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  • 7/7/11 10:57 am EDT
    CARPINTERIA, Calif.--(BUSINESS WIRE)--CKE Restaurants, Inc., today announced the opening of two Hardee’s® restaurants in Almaty, Kazakhstan. This marks the first of at least 12 Hardee’s restaurants to be opened in Kazakhstan over the next five years. Hardee’s is the first major western quick-service hamburger chain to open in the market. Americana Group S.A.K. operates these restaurants and is the second largest licensee in the CKE system withmore...
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  • 6/23/11 8:03 am EDT

    Chains Launch New Hand-Breaded Chicken Fillet Sandwich, Freshly Prepared by Real People

    CARPINTERIA, Calif.--(BUSINESS WIRE)--Carl’s Jr.® and Hardee’s® restaurants, known for being industry leaders in innovative, premium-quality fast food, launched their newest menu item, the Hand-Breaded Chicken Fillet Sandwich™. The sandwich, available now, is freshly prepared, battered and breaded by-hand in each and every restaurant throughout the day. It provides guests yet another sit-down restaurant quality lunch or dinner option at the chains’more...
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